Full Time - Marketing Specialist - Community
Job DescriptionThe County of Volusia is seeking a Full Time - Marketing Specialist for the Community Information DivisionThis position is located in DeLand, FloridaThis position includes, but is not limited to, responsible, professional work researching, developing, and implementing countywide marketing and public relations programs, and serving as a public information officer for Volusia County GovernmentThis position is also responsible for further development of the County's social media initiatives.
Requirements Works with internal county departments and divisions, external agencies and business development organizations and other entities to develop cooperative marketing strategiesServes as account representative to internal divisions to execute marketing and public relations programs.
Develops, implements, and manages the day-to-day communications on the County's social media pages, while continuously trying to find better ways to improve impressions, reach and engagement of messaging.
Ensures adherence to the County's social media guidelines and serves as an educational resource for social media liaisons within the County.
Develops digital/programmatic marketing and search engine marketing initiatives as needed for public messaging and recruitment efforts.
Assists the Community Information and County Manager's Office team members on project-specific inquiries, events and activities.
Formulates and implements public relation programs and projects.
Creates, coordinates and/or produces media materials for programs and special events/projects such as brochures, pamphlets, news releases, posters, etc.
, as well as the County's employee newsletter.
Develops collateral materials including brochures, advertisements, publications, etc.
Develops marketing plans and procures advertisements as neededDevelops communication campaigns and advocates for the County's brand.
Assists with website design and navigation, and performs basic editing.
Attends, assists with, or delivers presentations to the public at large.
Analyzes the value and return on investment with marketing initiatives, tracks and assesses social media metrics, and continually explores ways to optimize the delivery of public messaging efforts.
Attends work on a continuous and regular basisMay need to work evenings or weekends on occasion.
Responds to and is deployed to work throughout emergency situations such as hurricanes, tornadoes or other hazards requiring emergency public messaging.
Must adhere to Federal, State, County and Local ordinances.
Performs other duties as assigned.
Qualifications:
Bachelor's degree in Public Relations, Marketing, Advertising, Communications or related field, and two (2) years of experience in marketing, public relations, advertising, or related field.
Must possess and maintain a valid Florida driver's license.
A comparable amount of education, training, or experience may substitute for the minimum qualifications.
Knowledge of strategic market-oriented planning processes.
Knowledge of skills and responsibilities of social media messaging, digital/programmatic advertising and search engine marketing.
Knowledge of skills and responsibilities of a public information officer.
Knowledge of skills and responsibilities of a print or television news reporter - writing, editing, and on-camera talent.
Knowledge of skills and responsibilities of a public relations practitioner.
Ability to develop marketing and public relations strategies.
Ability to meet time-sensitive deadlines.
Must be able to travel.
Skilled in crisis communication.
Ability to work under stressful conditions.
Ability to interact effectively with others.
Must be able to relocate to other county locations based upon operational needs.
If that sounds like you and you're excited by the idea of joining a world-class team that's passionate about growing together, we look forward to hearing from youApply Now!Pyxai Staffing DescriptionMeet PyxaiScreening and Recruiting Company - 11-50 employeesPyxai (pronounced picks-eye) is an innovative technology company focused on bringing the transferable skills (soft skills) of job candidates to the forefront of the hiring processResumes do a great job at listing education and experience, but how does anyone knows how well a job candidate communicates, how great they problem solve, or even how flexible they are? At the top of the hiring funnel, these are unknowns and they shouldn't beResearch shows these skills truly hold the key to career success across all industriesReally think about itIf you're a genius at your job, but you can't communicate well with others, how would that impact you at your job? Here's a clue:
misunderstandings or no communication at all creates conflict with others due to misalignments in expectationsBottom line, poor soft skills lead to inefficiencies and conflicts at work (and in personal life too!).
With this in mind, Pyxai specializes in qualifying hard skills and screening for the soft skills most applicable to the roleWe do this via our proprietary Video Interviewing technologyWe focus on Operation-related jobs from Entry-level roles to Director-level rolesOur hope is to build long-lasting partnerships by providing clients and candidates with powerful data, great service, and valuable information to empower their searches.
Recommended Skills Business Development Communication Editing Marketing Strategies Medical Emergency Metrics Apply to this job.
Think you're the perfect candidate? Apply on company site Estimated Salary: $20 to $28 per hour based on qualifications.
Requirements Works with internal county departments and divisions, external agencies and business development organizations and other entities to develop cooperative marketing strategiesServes as account representative to internal divisions to execute marketing and public relations programs.
Develops, implements, and manages the day-to-day communications on the County's social media pages, while continuously trying to find better ways to improve impressions, reach and engagement of messaging.
Ensures adherence to the County's social media guidelines and serves as an educational resource for social media liaisons within the County.
Develops digital/programmatic marketing and search engine marketing initiatives as needed for public messaging and recruitment efforts.
Assists the Community Information and County Manager's Office team members on project-specific inquiries, events and activities.
Formulates and implements public relation programs and projects.
Creates, coordinates and/or produces media materials for programs and special events/projects such as brochures, pamphlets, news releases, posters, etc.
, as well as the County's employee newsletter.
Develops collateral materials including brochures, advertisements, publications, etc.
Develops marketing plans and procures advertisements as neededDevelops communication campaigns and advocates for the County's brand.
Assists with website design and navigation, and performs basic editing.
Attends, assists with, or delivers presentations to the public at large.
Analyzes the value and return on investment with marketing initiatives, tracks and assesses social media metrics, and continually explores ways to optimize the delivery of public messaging efforts.
Attends work on a continuous and regular basisMay need to work evenings or weekends on occasion.
Responds to and is deployed to work throughout emergency situations such as hurricanes, tornadoes or other hazards requiring emergency public messaging.
Must adhere to Federal, State, County and Local ordinances.
Performs other duties as assigned.
Qualifications:
Bachelor's degree in Public Relations, Marketing, Advertising, Communications or related field, and two (2) years of experience in marketing, public relations, advertising, or related field.
Must possess and maintain a valid Florida driver's license.
A comparable amount of education, training, or experience may substitute for the minimum qualifications.
Knowledge of strategic market-oriented planning processes.
Knowledge of skills and responsibilities of social media messaging, digital/programmatic advertising and search engine marketing.
Knowledge of skills and responsibilities of a public information officer.
Knowledge of skills and responsibilities of a print or television news reporter - writing, editing, and on-camera talent.
Knowledge of skills and responsibilities of a public relations practitioner.
Ability to develop marketing and public relations strategies.
Ability to meet time-sensitive deadlines.
Must be able to travel.
Skilled in crisis communication.
Ability to work under stressful conditions.
Ability to interact effectively with others.
Must be able to relocate to other county locations based upon operational needs.
If that sounds like you and you're excited by the idea of joining a world-class team that's passionate about growing together, we look forward to hearing from youApply Now!Pyxai Staffing DescriptionMeet PyxaiScreening and Recruiting Company - 11-50 employeesPyxai (pronounced picks-eye) is an innovative technology company focused on bringing the transferable skills (soft skills) of job candidates to the forefront of the hiring processResumes do a great job at listing education and experience, but how does anyone knows how well a job candidate communicates, how great they problem solve, or even how flexible they are? At the top of the hiring funnel, these are unknowns and they shouldn't beResearch shows these skills truly hold the key to career success across all industriesReally think about itIf you're a genius at your job, but you can't communicate well with others, how would that impact you at your job? Here's a clue:
misunderstandings or no communication at all creates conflict with others due to misalignments in expectationsBottom line, poor soft skills lead to inefficiencies and conflicts at work (and in personal life too!).
With this in mind, Pyxai specializes in qualifying hard skills and screening for the soft skills most applicable to the roleWe do this via our proprietary Video Interviewing technologyWe focus on Operation-related jobs from Entry-level roles to Director-level rolesOur hope is to build long-lasting partnerships by providing clients and candidates with powerful data, great service, and valuable information to empower their searches.
Recommended Skills Business Development Communication Editing Marketing Strategies Medical Emergency Metrics Apply to this job.
Think you're the perfect candidate? Apply on company site Estimated Salary: $20 to $28 per hour based on qualifications.
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